BRANDING | BRAND STRATEGY
About First United Church ministry society
FIRST UNITED is a community ministry in Vancouver’s Downtown Eastside. Our brand represents our 5 fundamental pillars: Social Justice, Acceptance, Discernment, Empathy & Accountability. FIRST UNITED is a community of resilience. Where struggle is rampant, and the ramifications of inequality are visible on every corner, we provide a space of security. We are caring and adaptable, and our commitment to healing our community is unfailing. We understand that sometimes, we just need another hand to walk alongside us. Stronger together, we can brave the path ahead. FUCCMS has 5 fundamental pillars: Social Justice, Acceptance, Discernment, Empathy & Accountability.